STAMFORD, Conn. (December 9, 2010) – Keep Greenville County Beautiful (KGCB) today received the prestigious William Nash Award during the 57th annual Keep America Beautiful National Conference in Orlando. Accepting the award on behalf of KGCB was board member Don Owens.

The William Nash Award is named in honor of the man who was instrumental in building Keep America Beautiful’s network of affiliates from the 1970s through the 1990s. The Nash Award recognizes a new affiliate for outstanding achievement in implementing the Keep America Beautiful System.

The William Nash Award exemplifies the affiliate that best implements all areas of focus of the Keep America Beautiful system, said Matthew McKenna, president and CEO of Keep America Beautiful. While still a young affiliate, Keep Greenville County Beautiful has made a significant impact on its community, using national and state grant programs to its full advantage.

Dan Powell’s thought process blossomed from seeing how PalmettoPride, Keep South Carolina and Keep America Beautiful grants and programs could assist him in creating cleaner communities, help him do his job better, and help the Greenville County Planning Department achieve its goals, said Sarah Robinson Lyles, program manager of Keep South Carolina Beautiful. This young affiliate is led by a dynamic young professional who has brought together a team of community representatives and stakeholders to take on important issues. And it’s not afraid to go for big grant and big programs.

Keep Greenville County Beautiful partners with the Greenville County Solid Waste Division, Greenville Technical College and Greater Greenville Sanitation to realize its many community improvement accomplishments, which include the following:

Litter Prevention:

While still in the KAB pre-certification process, KGCB implemented the Cigarette Litter Prevention Program in downtown Greenville. Dan Powell is one the two affiliate directors in South Carolina who continually receives recognition for expertise in conducting the CLPP. In KGCB’s first full year as an affiliate it received CLPP implementation awards, while also serving as a mentor organization to other affiliates working on the program. In 2009, KGCB implemented the CLPP in Greenville, Fountain Inn and Greer. For 2010, the plan was to implement the CLPP in five cities around the county.

Beautification and Community Greening:

Powell has worked with PalmettoPride, Keep South Carolina Beautiful’s parent organization on grant programs including a Tree Grant to beautify the area around Fountain Inn. The affiliate has partnered with local nonprofit organizations such as TreesGreenville and the Greenville County Historic Preservation Commission on important community cleanups and beautification projects.

Recycling / Waste Reduction:

Keep Greenville County Beautiful received a Nestle Waters $10,000 Recycling On the Go grant to implement away-from-home recycling at schools around the County in partnership with Greater Greenville Sanitation and the Greater Greenville Recreation Department. Students and personnel totaled over 23,000 potential new recyclers. Moreover, Keep Greenville County Beautiful will be working with Greenville Technical College to bring the RecycleMania competition to the college campus in 2011. RecycleMania is a friendly 10-week competition and benchmarking tool for college and university recycling programs to promote waste reduction activities to their campus communities.

For a complete list of all 2010 award winners from the 57th national Keep America Beautiful conference, as well as information about its awards program, please visit the Keep America Beautiful Web site at

Editor’s Note: Photos of this event are available by contacting Larry Kaufman at 203.659.3014 or

About Keep America Beautiful, Inc.

Keep America Beautiful, Inc., established in 1953, is the nation’s largest volunteer-based community action and education organization. This national nonprofit forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. For additional information, visit